Disney's launch of Coast Guard rescue adventure The Finest Hours saw only modest returns with $10.3 million at 3,143 sites - trailing both The Revenant and the seventh weekend of Star Wars: The Force Awakens.
Marlon Wayans' spoof Fifty Shades of Black generated only middling business at about $6 million at 2,075 locations and Natalie Portman's oft-delayed Western Jane Got a Gun was nearly invisible with less than $1 million at 1,210 screens.
Kung Fu Panda 3, distributed by Fox for DreamWorks Animation, will finish its first weekend near 2011's Kung Fu Panda 2, which opened with $47.7 million domestically on its way to $162.5 million. The 2008 original bowed to $60.2 million and ended its US run with $215 million.
